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- Well, they were made by a brand called JNCO Jeans — which fell out of favor when raves, Juggalos and late-’90s culture did too. Except fashion is cyclical, as we all know, and that decade is back.
- VTG UNDERDAWG Denim Wide Baggy Jean Shorts Mens Size 34 Skate Hiphop Icp Juggalo. Material: Cotton. $14.90 shipping. JNCO pennant Jeans 36 x 32 pants relax baggy loose straight denim Vintage. Jnco Jeans Ocean Wave Blue Jean 28w 30l skater punk goth rave scene hip hop.
- JNCO, the wide-leg jean label synonymous with ’90s fashion, has received a cash infusion from a Chinese investor to relaunch in 2015. WWD reports the comeback will be spearheaded by Andrew Jacouvou, president and CEO of Guotai Litian, and will consist of three capsules: a core collection, a fashion collection, and a heritage range.
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JNCO, short for 'Judge None Choose One', is a Los Angeles, California-based clothing company specializing in boys' and men's jeans. It was founded in 1985 by Moroccan-born, French-raised brothers Jacques Yaakov Revah and Haim Milo Revah. The brand gained recognition in the 1990s with its boys' ultra-wide straight legged denim jeans featuring elaborate pocket logos and a unique street look. The brothers commissioned a local LA graffiti artist Joseph Montalvo, aka Nuke, to design the brand's logo.[1] This street look was popularized throughout the 90s starting in Los Angeles and working its way through the United States. JNCO also manufactures T-shirts, khaki pants and other clothing articles for men and women. Unlike similar California based apparel manufacturers, JNCO manufactured most of its products in the United States, mainly at S.M.J. American Manufacturing Co., a 200,000-square-foot (19,000 m2) operation also owned by Milo and Jacques Revah. Mouse for mac and pc.
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In February 2018, it was announced that JNCO was to cease production and liquidate its inventory.[2] It was later clarified that this applied to the then-current licensee and that the brand would continue under new management.[3]
In June 2019, the brand was relaunched, along with a brand new site.[4]
Styles[edit]
After JNCOs grew in popularity, department store chains such as Kohl's and J. C. Penney as well as mall retail stores such as Tops and Bottoms began to carry them. Other stores selling JNCOs were Gadzooks and Pacific Sunwear.
JNCO jeans were produced in a variety of styles and lines, ranging from ultra-wide jeans with leg openings greater than 50 inches (1,300 mm) to more conservatively-cut styles. Some were so large that younger children often had to sit down while putting them on. Jurm 1990 film all songs free download. After reaching the height of its popularity within the subcultures and becoming more mainstream, JNCOs were known for featuring superfluously large back pockets with graffiti-like inspired artwork embroidery that became more cartoonish as the 1990s ended including flaming skulls and the 'JNCO Crown' (previously the majority of styles only had a relatively small stylized 'J'). Some names of JNCO styles included Mammoths, Crime Scenes, FlameHead (geared for kids and teens), Mad Scientists, Buddha, Tribals and Rhinos, Twin Cannons, and Kangaroos, which had 34-inch (860 mm) leg openings and extremely large back pockets, featured embroidery of a kangaroo with boxing gloves above the right rear pocket.
Current status of the company[edit]
After 1998 peak sales of $186.9 million, sales halved in 1999. In the 2000s, the brothers closed the main factory.[5]On February 15, 2018, JNCO announced the shutdown and closing of their company via their website, bringing an end to production & the liquidation of all inventory.[2] A clarification was posted on the company's blog March 1, 2018, stating that, 'The current license for JNCO is being terminated but JNCO is not going out of business and sales will continue under new management.'[3]
On June 20, 2019, JNCO's Instagram page posted an update, reading that an official relaunch of the brand will occur June 28.[6]
References[edit]
- ^'JNCO: Everything You Need to Know About the Iconic Jeans'. Highsnobiety. 2020-03-16. Retrieved 2020-05-12.
- ^ abGraff, Amy (February 16, 2018). 'JNCO Jeans is closing shop, and liquidating all extra wide-legged pants'. SFGate.com. Retrieved April 4, 2018.
- ^ ab'JNCO Jeans License Ending Soon and Liquidating All Inventory'. jncojeans.com. March 1, 2018. Archived from the original on 2018-04-04. Retrieved April 4, 2018.
- ^Angeles, JNCO Los. 'JNCO Los Angeles'. JNCO Los Angeles. Retrieved 2019-06-28.
- ^Smith, Aaron (2015-02-20). 'JNCO jeans are totally coming back, dude'. CNNMoney. Retrieved 2019-02-15.
- ^'JNCO on Instagram: 'LAUNCHING THIS FRIDAY. 6/28/19. More details to come. SEE YOU SOON. jnco.com''. Instagram. Retrieved 2019-06-24.
External links[edit]
Do you remember these?!
2019-07-03Do you remember those enormous, baggy jeans everyone wore in the ’90s? Well, they were made by a brand called JNCO Jeans — which fell out of favor when raves, Juggalos and late-’90s culture did too.
Except fashion is cyclical, as we all know, and that decade is back in a big way … so JNCO is staging a return with the wide-legged jeans of yesteryear. If you want a pair, it’ll cost you.
The brand, which stands for “Judge None Choose One,” is selling the jeans for between $130 and $250 a pair. These prices harken back to the days when the original pants were deemed “vintage,” after the brand was sold to a Chinese company in 2014. In fact, a 2015 BuzzFeed article unearthed several pairs of used JNCO pants being sold on eBay for $100 to $240, although now you can find a pair for much less.
Here’s a Facebook post from the brand, teasing the eight new pairs of jeans in the collection:
After a few years in relative obscurity, marred by poor production and low-quality products, the brand has come back from the brink. In 2018, original co-founder Milo Revah decided to buy back the company and relaunch it with the help of his daughter, Camilla.
“One thing I want my daughter to learn from me is how to take one thing and make it bigger,” Milo told British music and clubbing magazine mixmag.
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According to the mixmag article, the 2019 rebirth of JNCO featureS staples of the brand like jeans, hoodies and t-shirts marketed to a unisex audience. The cut of the clothing revives the traditional ’90s look, but will have updated details like glow-in-the-dark stripes, new denim washes and newly-designed patches “for the modern day raver, skater, biker and beyond.”
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Here’s a post from the Facebook page showing off the new jeans line. The relaunch officially took place on June 28, 2019.
The brand has already had to make changes to its pricing structure, though. At one point, the jeans were priced from $225 all the way up to $350, with the higher price for limited quantity “collectors'” pairs.
Announcing the price drop earlier this week to its mailing list members and over social media, Revah said the company was committed to using premium materials, being environmentally friendly, and paying fair wages to its crew based in Los Angeles and Mexico. This all costs money, of course, but apparently, customers want better value.
“We have heard you and we have listened,” the Revahs said in a Facebook post from July 1. “All weekend, we worked on all possibilities to get the prices lowered. We have now updated the site with those prices.”
If you just can’t live without your JNCO jeans, check out their website for the relaunch. And remember — even if it goes out of fashion in the future, everything old will eventually be new again.